Our mission is to help our clients grow by increasing their customer value. We do this by turning big ideas into personal experiences that change behavior.

Scale and Experience  
With over 150 offices in 30 countries, we are arguably the largest direct marketing and interactive marketing network in the world. We were established in 1972 and have nearly four decades of experience.

We have a superb balance of 50% local and 50% global clients. We are proud to name IBM, American Express, Cisco, Lenovo, SAP, Yahoo!, Zurich Financial Group, British Telecom, British Airways, Nestlé and Unilever among our global clients.

Leaders in Digital  
We are leaders in interactive marketing.

In August 2009, OgilvyInteractive was cited as a Leader by Forrester Research, Inc. in its independent report, "The Forrester Wave™: U.S. Interactive Agencies – Strategy and Execution," Q3 2009. OgilvyInteractive received full marks in three of the five Strategy criteria (Product/Services road map, Discovery and Innovation, and Focus and Reach) and a top score for Account Management.

According to Forrester, "OgilvyInteractive is a Leader because of its high level of competence across all major criteria – specifically measurement and analytics, account management, and social and emerging media."

RECMA, the research company evaluating the media industry in 50 countries, released a global ranking of interactive agencies in 2009. We were ranked #1 with 3,800 dedicated digital staff across all of our divisions.

Interactive media expertise is provided by Neo@Ogilvy, our digital, direct response and search marketing media division.

Verge, our digital summit series, was launched in New York in June 2004. Within a few short years, Verge has grown to become the preeminent agency-led forum for clients and other industry experts to debate and discuss the realities and possibilities of digital marketing. We have held 37 Verge events in 24 countries, and also create tailored Verge events for clients.

In 2008, we became the first agency to establish a global network of Digital Innovation Labs. From our initial hub in Singapore, we now have labs in New York, London, Beijing and Sao Paulo, and create client innovations in hot market areas such as mobile marketing, digital point of sale and marketing optimization.

Data-driven Knowledge and Insight  
Through our consulting services, we work to define the potential of the customer relationship and recommend programs to increase customer loyalty.

OgilvyOne has embraced a new way of working with the global Ogilvy framework. Customer Combustion aims to connect the brand and its (new and best) customers in a uniquely digital fashion. We employ a set of tools and applications that map cohesively - ranging from Sales Acceleration, Performance Marketing through to CustomerPrints, Customer Journeys (the rigorous view into how customers interact with, buy and experience brands) and Delivery. The methods we follow are enhanced with an online sharing space – Customer Combustion Live – that ensures the latest data and brand knowledge is accessible across all geographies and industries.

Our "customer-centric" approach utilizes the most advanced technologies to research our clients' most valuable customers: their demographics, buying dynamics and profitability. And our robust array of proprietary tools ensures maximum return on every dollar spent.

Creative Excellence
Creative is our most visible product and is, in many ways, the summation of all our marketing thinking. Our creative work delivers results - we've won more than twice as many Direct Marketing Association ECHO awards as our nearest competitor.

In the digital arena, we are the mostly highly awarded agency network. According to The Big Won Report, an independent analysis which produces annual rankings of the world's best marketing communications across all media and disciplines, we are the top interactive network from 2005-2008. This year, we've scooped two Cyber Lions and a Media Lion for best use of mobile media at Cannes, the advertising industry's most prestigious awards show.

Obession with the Bottom Line  
Our powerful Performance Marketing model gives clients end-to-end solutions that optimize their marketing ROI. Performance marketing is focused on three core pillars:

• "Own The Search Results Page" – search remains the front door for consumers and the search results page is one of the most highly effective web assets to conquer. We have developed a process and a set of skills and tools to ensure our clients own an increasing portion of the search results page.
   
• TEM Control – a proprietary reporting and management infrastructure that captures search and adserving data, integrates it with interaction, performance and conversion data from other channels, and delivers standardized reports to the desktops of the media planners who use it to make real time search and media optimization decisions.
   
• Performance-based compensation model: leveraging TEM, our analytics expertise, our partnerships with large media networks (Yahoo!, Google, Microsoft, 24/7) and our proprietary tools (creative optimizer, etc), we have developed alternative pricing models.

High-Speed, Low-Cost Delivery  
RedWorks, our high speed, low cost production capability, offers value, quality, efficiency and speed-to-market delivery.

RedWorks brings together an extensive network of production and design capabilities into a single global unit, focusing on providing high-quality, cost-effective brand communications in both traditional and digital media. It combines cost efficient global hubs with access to a vast group of more than 900 talented craftsman and creatives in over 40 offices worldwide.

Full Service to Fit Your Needs
Our breadth of knowledge and expertise about how to create enduring customer experiences extends well beyond traditional definitions. Below is just a sampling of the services we offer:

Consulting
Marketing and interactive strategy
Business development
Sales acceleration
Marketing analytics
Database technology
Performance marketing
ROI optimization

Communications
Creative ideation
CRM, eCRM and loyalty marketing
Direct marketing
Multi-channel direct response
Interactive marketing 
Integrated campaigns
Digital dialogue 
Call center strategy and implementation

Connections 
Mobile marketing
Email marketing 
Search marketing 
Social media marketing 
Direct and digital media planning and buying 
Database management
Marketing and CRM operations
Delivery

Leadership
Brian Fetherstonhaugh, Chairman & Chief Executive Ofiicer, OgilvyOne Worldwide

The regional leaders are:
Carla Hendra – North America – carla.hendra@ogilvy.com
Paul O'Donnell – Europe, Africa & Middle East – paul.o'donnell@ogilvy.com
Kent Wertime – Asia Pacific – kent.wertime@ogilvy.com
Renato de Paula – Latin America – renato.de_paula@ogilvy.com